Services
What working together looks like.
Diagnosis first. I don’t recommend a shape of engagement until I have seen what is actually broken.
The three shapes
Every engagement starts with the diagnosis. What comes after it is scoped from what the diagnosis finds.
Pricing
Fixed, project-based scope. Scope is set after the diagnosis, not before it.
Diagnostic Sprint. Every engagement starts here
Find the thread
A hands-on audit of your funnel, attribution and AI-search presence. It ends in a prioritized fix list, ranked by what each change is worth.
For a transactionExecution Project. Scoped from the fix list
Pull it tight
Fixed-scope execution of the fixes that matter: positioning, AI search (GEO and AEO), content, paid acquisition, the website, and the measurement that proves pipeline.
Embedded team. When you want me to stay
Keep it tight
Ongoing, on a fixed, project-based scope. Direct access to the people doing the work, and reporting a board can read.
Is this aimed at me?
Yes, if you lead marketing or the company at a growth-stage B2B software business and pipeline has stopped doing what the plan says. PE-backed and lender-watched teams included.
Not aimed at
A queue of tickets. Every engagement is a fixed scope with a result it is meant to move.
You will recognize at least one of these.
- Pipeline has flattened, and a board or an operating partner wants to know why.
- AI Overviews and ChatGPT now answer the questions your content used to rank for.
- You have paid for reports full of activity and still cannot say which programs create pipeline.
- The website looks fine. It does not turn the right visitors into sales conversations.
What I can take off your plate
Every layer I build for clients today, I once built by hand.
Who does the work
I lead every engagement. For specific jobs I bring in specialists I have worked with for years, so the work keeps moving and nothing depends on one person being available.
- Pipeline diagnosisWhere deals stall, and what that costs you
- Attribution and measurementGA4, Google Tag Manager, HubSpot
- AI search visibilityChatGPT, Perplexity, Google AI Overviews
- Paid acquisitionGoogle, LinkedIn, Meta and more
- Websites built as growth systemsAstro, headless, WordPress
What does my CFO need to see?
The diligence answers, on one sheet. It is written to be forwarded as it is.
Numbers
There are no prices on this page on purpose. Scope is fixed per project and set after the diagnosis.
- Entity
- Valyou LLC, an Oregon company. Doing this work since 2014.
- Pricing
- Fixed, project-based scope. Scope is set after the diagnosis, not before it.
- References
- On request.
- Security review
- Yes. Vendor security reviews are welcome.
- AI and data
- Training and data collection are off with every AI provider I use. Sensitive analysis runs on hardware I own.
- Confidentiality
- Clients are anonymized on this site.
- Who does the work
- I lead every engagement. For specific jobs I bring in specialists I have worked with for years, so the work keeps moving and nothing depends on one person being available.
- Handoff
- You keep everything, documented, so your team can run it after I step back.
Start with an email.
Tell me what is stalling. I will tell you plainly whether I am the right person to fix it.
Local business? I still take a few of those too. Email me.